My Free TV on PC

Monday, November 21, 2011

Ray Bans

By David Gill


A long association with creating timeless pieces that transcend traditional fashion expectations and can be worn across any season is a part of what has made the Ray Ban brand today so successful and so widely regarded in the fashion industry.

The two most popular designs in the Ray Ban range are the aviator and the wayfarer. Tom Cruise featured the infamous aviator in the popular movie Top Gun and since then the style has continued to grow in popularity. Originally developed in 1936 to protect the eyes of pilots when they were flying, the sunglasses provide great sun protection their wearer. Originally designed with G-15 tempered glass lenses, the sunglasses are designed to only allow up to 20% of natural light into the eyes of the wearer. The design of the sunglasses which covers two to three times the area of the wearer's eye is convex to attempt to stop light entering the wearer's eyes at any angle.

In 1961, Breakfast at Tiffany's brought the wayfarer range to fame when star Audrey Hepburn wore the brand throughout the movie. Today, the wayfarer has grown to become one of Ray Ban's best-selling sunglasses. In keeping with modern styles, bright and bolder colours have been introduced as a revamp to the traditional wayfarer style, making the brand a hit once again particularly with festival goers and the music industry.

The updating of many of the older styles of the Ray Ban range to incorporate 21st century fashions has seen the brand return to the limelight. The re-invention of many designs which has mainly seen an update of the colours - purples, oranges and floral pink designs have been introduced - has seen the Ray Ban success story continue into the 21st century.

Today, the Ray Ban sunglasses are one of the most respected brands not only for their commitment to style but also for their high levels of sun protection and safety for wearers.




About the Author:



No comments:

Post a Comment